E-commerce Firms Will Be Told to Check Counterfeiting
NEW DELHI: The activities of selling counterfeit products on e-commerce platforms are posing a real threat to the country’s economy. Expressing concern over sale of fake products on the e-commerce platform, the Central Board of Excise and Customs on Friday said it is considering putting in place a voluntary code of practice for e-retailers to curb illicit trade.
Najib Shah, chairman, CBEC said, “New challenges are emerging for customs. E-commerce is one such major area of vulnerability. E-commerce in India provides an unparalleled platform for sellers of both genuine and counterfeit products. So, we are looking at possibility of introducing voluntary code of practice for e-retailers.”
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