India’s counterfeit market grows

Counterfeit and smuggled products account for over one fifth of India’s FMCG market according to a study which says sales of fake goods are growing at a faster rate than the overall market.

A report from industry body FICCI and consultancy firm KPMG said that the counterfeit market was increasing at 44% a year, around four times the speed of the FMCG market; it was estimated to be worth some Rs 1.05 lakh crore in 2014.

http://www.warc.com/Content/News/India39;s_counterfeit_market_grows.content?ID=0e1f2dea-ec2a-48b0-b33b-f7a502751559