Lessons From China’s Counterfeit Crackdown

Beijing resident Wang Wenwen says she frequently trawled China’s online marketplaces for brand-name bargains, but grew tired of receiving obviously fake merchandise. The breaking point was a blue, floral-patterned dress she got for $32 that was advertised as a product of popular Chinese brand Five Plus. Not only wasn’t it a Five Plus dress, she says—no label to be found—it was made with “bad materials, unlike those claimed on the site.” Now Wang makes sure she can see and touch her clothes before she buys them.

http://www.bloomberg.com/news/articles/2015-05-07/lessons-from-china-s-counterfeit-crackdown