Egypt launches authentication system for food, pharma
Dr. Khaled HanafiEgypt is turning to an SMS-based verification systemin a bid to prevent consumers being exposed to counterfeit food, beverages and pharmaceuticals.The project has been funded by the Ministry of Supply and Internal Trade and Ministry of Military Production, and was unveiled at a press conference earlier this month.The verification platform consists of labels – with randomised serial numbers in human-readable form and incorporated into a barcode – which can be sent to a registered number via SMS using a regular mobile phone or a smartphone.
Related Posts
Shoppers warned about possible fake items at stores as scammers ‘return’ counterfeit goods
Indianapolis, Ind. - According to The Counterfeit Report, this is the time of...
Alibaba fosters local brands to fight fakes
Criticised and even sued by luxury brand Gucci and others for facilitating the...
Piracy vendors may face assets seizure
Vendors who sell falsely labelled counterfeit products valued at more than...
‘Smuggled’ cigarettes seized in Bulacan
CAMP GEN. ALEJO SANTOS, Bulacan––Police seized at least 358 reams of cigarettes...